The problem with sending people flowers is that quite often you spend a load of money for something not especially nice, and occasionally downright hideous. Enter FlowerBX. Genius idea: tons of the same really beautiful, super-fresh seasonal flowers – masses of hydrangeas, or masses of peonies, or masses of delphiniums and so on. No padding. No weird grasses or hairy things. Fair prices. Central London only at the moment – £4.50 for delivery – but the concept is so simple and brilliant that I’m sure that’ll change.